THE COMFORT OF SUMMER FABRICS

It's also important to look for clothing that's loose-fitting and has a relaxed fit. This will help to keep you cool and comfortable during the hottest days of summer. So, when shopping for summer ...

PLEATED FABRICS

Pleated fabrics are a popular choice in the fashion industry due to their unique texture and aesthetic appeal. Pleats are created by folding fabric back and forth to form a series of parallel ridge...

FAUX FABRICS

Faux materials are produced in a number of ways to imitate the real texture of the material. Till the time Faux came into existence, animals were shed to get fur and other such materials.

SOFT & LUSTROUS SATIN

Satin is more than just a soft, shiny fabric often used for fancy dresses. A satin weave can comprise many types of fabrics, and its uses number beyond bridesmaid dresses and gowns.

GRACEFUL BANDHEJ

Dots, squares, waves and stripes on cloth, narrate a color story of pink, red, blue, green, brown and other hues, taking you through the astounding traditional art of Bandhani. Designed in breathta...

HAND PAINTED KALAMKARI

Kalamkari art primarily use earthy colors like indigo, mustard, rust, black and green. Motifs drawn in Kalamkari spans from flowers, peacock, paisleys to divine characters of Hindu epics like Mahab...

SCREEN PRINTING ON FABRICS

Because of its flexibility in design and style, outfits and products with Screen printing are popular world over. Whether its posters, mugs, pens, T-shirts or dresses, Screen printing has lent an e...

THE ELEGANT POCHAMPALLY SILKS

In today’s new day and age, designs, motifs and patterns have climbed up the ladder of advancement, as the new age fashion designers are designing these fabrics keeping in mind the changing fashion...

WHAT IS APPLIQUE WORK?

Applique is a type of embroidery that employs a smaller patch or fabric to be applied or sewed onto a larger fabric or surface. It is mostly one piece of fabric in its entirety. Applique derives it...

CHIKANKARI TEXTILE

The craft of Chikan work, often referred to as Lucknow Chikan, is over 400 years old with a firm presence in the Indian and global fashion arena. The technique of its creation is called Chikankari ...